David Peregrine-Jones

Since reading Natural Sciences at Cambridge, David Peregrine-Jones has retained a strong interest in the innovative application of science and technology developments to real world problems. At IBM, where he occupied a variety of sales and marketing roles, he was particularly focused on identifying ways to provide customers with competitive advantage through finding better ways to use the information, obtained as a by-product of transactional processing, for strategic and innovative purposes. His focus on the finance sector continued when he moved, via an MBA programme at London Business School to being a consultant delivering bottom line impact through growth in sales team performance. He combines interests in modelling and simulation with leading edge tools to increase sales force productivity and works with high tech start ups to overcome the multifarious challenges they face. He is a member of the Institute of Management Consultants.